Thank you for visiting Sterlings, your trusted destination for exquisite silver jewellery. Your privacy and security are of utmost importance to us. This Privacy Policy (“Policy”) outlines how we collect, use, disclose, and protect your information when you visit our website or make a purchase from us.

*1. Information We Collect*

1.1 *Personal Information:* When you visit Sterlings, we may collect personal information such as your name, email address, shipping address, and payment information when you make a purchase. We may also collect information you voluntarily provide to us, such as product reviews and customer service inquiries.

1.2 *Non-Personal Information:* We may collect non-personal information such as your IP address, browser type, referring website, and pages visited on our site. This information helps us understand how visitors use our site, improve our website design and functionality, and enhance your shopping experience.

*2. How We Use Your Information*

2.1 *Purpose of Use:* We use your personal information to process your orders, communicate with you about your purchases, provide customer support, and improve our products and services. We may also use your information to personalize your experience on our website and to send you marketing communications that we believe may be of interest to you.

2.2 *Legal Basis:* We process your personal information based on one or more of the following legal grounds:
– The performance of a contract with you (e.g., processing your order).
– Your consent (e.g., sending you marketing communications).
– Compliance with legal obligations (e.g., tax and accounting requirements).
– Our legitimate interests (e.g., improving our services and understanding customer preferences).

*3. Sharing Your Information*

3.1 *Third-Party Service Providers:* We may share your information with trusted third parties who assist us in operating our website, conducting our business, or servicing you, such as payment processors, shipping carriers, and IT service providers. These third parties are contractually obligated to use your information only as necessary to provide the services requested by us and to comply with applicable legal requirements regarding the protection of your information.

3.2 *Legal Compliance and Protection:* We may disclose your information when we believe in good faith that such disclosure is necessary to comply with applicable laws, regulations, legal processes, or governmental requests. We may also disclose your information to protect our rights, property, or safety, or the rights, property, or safety of others.

*4. Data Security*

4.1 *Security Measures:* We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information. These measures include encryption, secure socket layer (SSL) technology, access controls, and regular security assessments of our systems.

4.2 *Data Breach Notification:* In the event of a data breach that compromises your personal information, we will notify you and relevant authorities in accordance with applicable legal requirements.

*5. Your Choices*

5.1 *Access and Control:* You have the right to access, correct, update, or delete your personal information at any time. You may also object to the processing of your personal information, restrict the use of your information, or request the transfer of your information to another party where technically feasible.

5.2 *Marketing Communications:* You can choose not to receive promotional emails from us by following the unsubscribe instructions included in each email. Please note that even if you opt out of receiving marketing communications, we may still send you transactional or administrative messages related to your account or orders.

*6. Changes to This Privacy Policy*

6.1 *Policy Updates:* We reserve the right to modify this Privacy Policy at any time. Changes and clarifications will take effect immediately upon their posting on the website. We encourage you to periodically review this Policy for the latest information on our privacy practices.

*7. Contact Us*

7.1 *Contact Information:* If you have any questions about this Privacy Policy or our privacy practices, please contact us at support@sub.sterlings.in